OK so that head line is one you'll likely never see and the word plummet is just exaggerating for fun. But nonalcoholic beverages did go down 1.4% in the past 12 months.
The editors desk article for January 14th at BLS Consumer Price Index up 1.5 percent, December 2012 to December 2013 contains this graphic on the past 12 months inflation :
|source : BLS.gov - click for full size|
I guess I'm a 'glass is half full' kind of guy cause I immediately focused on the handful of items where prices dropped. Nonalcoholic beverages, gasoline, fuel oil, airline fares and marginally natural gas.
When people think of inflation they always seem to think of all the prices that go up and forget about any prices that go down. The media also seems to think prices going up are a whole lot more interesting then when prices go back down. I like to remind people of the prices that go down just as a counter balance. Of course prices generally go up on average for most goods so theres usually only exceptions when prices go down.